Compete at the highest level
Although the majority of our clients work in the sports and with schools, they struggle to compete on the corporate side of the marketplace. Producing graphics for events, promotions, and businesses is not a straightforward process like sports graphics. Corporate oriented graphics tend to require more customization and need to follow a graphical theme and marketing objective. Producing customized graphics for a corporate environment is not easy and many of our clients have gotten complacent and have fallen back on a "put logos on stuff" strategy. There is nothing unique about putting a company's logo on a product. Clients limited to this tactic are extremely vulnerable to a new competitor or online company with a predatory pricing strategy. The key is getting past the "logos on stuff" mentality and transitioning to a more creative approach.
Start tapping into new markets
Organizations and business are trying to find new ways to promote and market themselves. They need new and fresh graphical ideas for events, promotions, and marketing campaigns. It is very time consuming and expensive to develop customized graphics, especially without an in-house graphics team. The concept behind Promo Studio is to enable our clients to compete at the highest level with a set of unique graphical tools.
Promo Studio allows our clients to create completely customized graphical concepts to open new accounts and sell more to existing accounts. The goal of this product is to transform our clients from "Commodity Brokers" into "Creative Consultants". There is no better way to tie down your clients than training them to rely on you for ideas.
How do you stack up against the competition
If you look at the most successful companies in the promotional products, sign making, awards, and apparel decoration industries, they have a team of graphic designers that build graphics to bring fresh ideas to their clients. It's very challenging to compete with larger regional competitors or national companies that have sophisticated graphics capabilities, especially if they have aggressive pricing. Promo Studio was built to level the playing field. It not only gives you the ability to compete with these big companies, but also beat them at their own game.
We've done the work for you
Digital Art Solutions has done all of the work for you. We have conducted the market research, held focus groups, identified leading graphical trends, and built all of the tools required to compete with the highest level of graphics. Investing in Promo Studio give you access to the top graphic designers in the industry. The Digital Art Solutions graphics team has produced an exclusive set of tools that will give any small company the advantage with an advanced graphics capability. Better graphics result in more sales, less price resistance, and higher margins. The graphical tools in Promo Studi0 are your graphical "Secret Weapon".
